If you’re a manager in a pharmaceutical company, you’ve probably experienced it: the fear of failure.
In our industry, where everything is changing so rapidly, this fear can have significant impacts—it might be preventing us from adapting to the evolving needs of our customers.
Healthcare professionals (HCPs) and patients’ needs are constantly evolving. It’s all about trying things out, learning, and improving—a shift in thinking that’s crucial for providing our healthcare professionals with a better experience.
To truly adapt and meet customer needs, we need to be okay with making mistakes.
Is this a concept that you see developing in your industry? Are we beginning to appreciate and celebrate our failures as valuable steps towards success?
Post Inspired by Digital Transformation In Pharma Webinar: Alex Jijie – Manuel Mitola, MBA – Matteo Colonna – Stefano De Laurentis, EMBA
