The new Marketer in Pharma!

🤔 How should be the new marketer in Pharma?

👉 In my opinion, he should :
1- Revamp Marketing: Center it around customer engagement, breaking down roles to tailor strategies for diverse customer needs.
2- Elevate Customer Experience: Say goodbye to the old norms! Introduce a fresh planning process for personalized customer journeys. Collaborate with agencies for modular content creation.
3- Embrace technology : to dive deep into customer insights, chart engaging journeys, and utilize predictive engines for personalized interactions.
4- Bring in diverse talents to drive this change : Don’t hesitate to use external consultants & experts in change from other industries

What should be the ideal pharma marketer in this pharma new era for you?